Data & disclaimer

Saperta shows and changes data from your OpenAI Ads account. Please read how fresh that data is and what automations can and can't promise.

Where the numbers come from

Every number in Saperta comes from OpenAI's Advertiser API. Saperta doesn't count clicks or spend itself and can only show what OpenAI reports.

Saperta is independent and isn't affiliated with, endorsed by or sponsored by OpenAI. OpenAI and ChatGPT are trademarks of OpenAI.

Spend arrives late

OpenAI reports impressions and clicks within about an hour. Spend is only reported once OpenAI has billed it, which is usually the next day.

Until then, Saperta estimates today's spend: today's clicks × the campaign's average cost per click over its last 7 billed days (for campaigns billed by impressions: impressions × cost per 1,000 impressions), and never more than the daily budget. Estimates are marked with ≈ or "estimate".

The real amount can be higher or lower. Your invoice from OpenAI is what counts.

Numbers can still change

OpenAI can correct past days, for example after filtering invalid clicks. Conversions are attributed by OpenAI and can arrive up to 30 days later, depending on your attribution window.

Conversions and ROAS are only available per day, not per hour.

Times and dates

All days, hours and schedules use your ad account's timezone (your ad account's timezone), set in OpenAI Ads Manager. It can differ from your phone's timezone.

Schedules, rules and "Pause all"

Saperta's server checks schedules every minute and rules every 10 minutes. It can only act on the newest data OpenAI provides, so a rule can act late or on an estimate.

Spend can therefore exceed a rule's limit. The daily budget you set in OpenAI is the only hard limit and stays in force; keep it set.

OpenAI can take a few minutes to stop or start delivery after a change. If OpenAI Ads is unreachable, Saperta retries but can't guarantee that a change happens on time.

Changes made in OpenAI Ads Manager aren't blocked. A schedule takes over again 30 minutes after a manual change.

Your responsibility

You decide on budgets, bids, schedules and rules, and remain responsible for your campaigns and their costs. Saperta gives no guarantee of results or savings.

Liability is set out in the terms of service.